Nov 16 2007

M by Mariah Carey's 'Virtual Ford Model Search'

< > Do you think you have what it takes to be a Ford model? Enter M by Mariah CareyÂ’s Virtual Ford Model Search for a chance to be the first ever virtual Ford model.

In a first for any virtual world, MTV Networks, Elizabeth Arden and Ford Models today announced they are launching a contest on Monday, November 19 to find the world's first-ever virtual supermodel. This contest, M by Mariah CareyÂ’s "Virtual Ford Model Search," will decide the new face of MTV's Virtual Hills.

On Monday, virtual model hopefuls can go to http://www.vmodelsearch.mtv.com to create their own customized avatar, which they'll use on their quest to become the world's first-ever virtual model. Participants will experience opportunities to "meet" with a roster of Ford Models' experts who will provide invaluable beauty and styling all of which can apply to the real world.

As a singer, songwriter and fragrance creator, Mariah Carey is a triple threat role model that anyone can look up to for inspiration. Now you too can tap into your own "triple threat" to become the first ever virtual Ford model and star in your own campaign for the Virtual Hills.

Beginning November 19, go to VModelSearch.MTV.com and learn how to create and customize your own MTV Virtual World avatar “model”.

Click here to see the promo.
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